Piriton wanted to raise awareness around allergies in a way that would connect with UK families, especially parents.

We created a playful animated infographic series designed for YouTube pre-roll, using clear voiceover and charming visuals to explain common allergy symptoms and how Piriton offers relief. The tone was light, educational, and emotionally resonant, striking a balance between useful information and visual appeal. The result? Millions of people viewed a campaign that stood out in a crowded digital space by being genuinely watchable, relatable, and timed perfectly to the moments families needed it most.

Voted in the top 5 best video infographics of all time by Buzzflick and top 10 by MotionGility.

Credits:
Creative and Strategy: Paul Reid
Agency: EssenceMediacom
Production: Nucco Brain